Route to market strategy
A route-to-market plan covering target customers, channels, pricing, logistics and sales.
From $5,000 per project
Sales & Marketing · B2B Go to Market
Distributor migration
Changing distributor puts stock, customers and cash flow in play at the same time. We set the migration strategy, select the new distributor, negotiate the agreement, plan the transition and the transfer of inventory and product, and prepare the communication plan for your B2B customers, employees and existing distributors. It covers the whole switch, from choosing the new partner to the handover.
Who it’s for
- You have decided to leave your current distributor and need to move without disrupting supply.
- A distributor contract is ending and you want the replacement ready before it does.
- You are consolidating several distributors into one.
What you get
- A migration strategy.
- Selection of the new distributor.
- Negotiation of the new distribution agreement.
- A transition plan.
- The transfer of inventory and product to the new distributor.
- A communication plan to inform stakeholders, including B2B customers, employees and existing distributors, about the migration.
Not included
- Performance tracking and reporting.
- Any success fee, which is agreed up front in your proposal.
- Third-party costs (for example freight for stock transfers or legal review of termination terms).
- Training and onboarding of the new distributor.
Third-party costs, taxes and expenses are billed separately unless your proposal states otherwise.
Related services
Distributor assessment
An independent review of how your current distributors are performing, and what to fix.
From $5,000 per project
Distributor selection
A new distributor found, vetted and put under contract through a structured process.
From $5,000 per project
Talk to us about this service
Tell us about your product and what you need. We will reply with a fixed scope, a written fee and a timeline.